SONEMOJI
noun /so-ne-mo-ji/
: a short descriptive musical sound used to indicate an EMOTION, typically used in the context of text and other digital messages
: can be used in place of, or to reinforce, an emotive graphic
: communicates the emotion without needing to look at the digital device (phone, tablet, watch etc.)
: replaces the long and awkward text-to-speech descriptions typical of digital voice assistants on computers & smart devices
: serves as a vital accessibility feature
Smart devices?
“Joanna replied: I-will-be-at-the-restaurant-soon-exclamation-mark-smiley-face-licking-lips”
Do you find yourself wondering if there is a better way for your smart devices to indicate an emotion than long-winded verbal descriptions? Well now there is!
A SONEMOJI fills the gap when listening to or dictating text messages without looking at your screen, such as when you’re driving, exercising or working to music from your smart device. Without an audible emotion indicator - a Sonemoji - the spirit or intent of the message is lost.
The Science
Unlike visual images, sound and music have a direct connection to the emotional and reflexive part of our brains. Our only true 360 sense, sound has served humans as our primary survival tool throughout our existence. By triggering near instant emotional responses we reflexively take action towards a positive stimulus or away from a potential danger, and we can respond to these sounds long before they come into view. These effects are hardwired, immediate and deeply memorable. They are part of who we are.
A smiling face, a kiss or a tear have more than just their musical equivalents. The emotional content of even simple musical motifs is infinitely nuanced. We experience this every day in the songs and symphonies we love. Their effect is captivating and instantaneous in ways that cannot be expressed in words or expressed with graphics.
Sonemojis are grounded in this understanding of the role of sound in human life. They draw and build on the many iconic musical motifs that can be heard across history and cultures. It is a musical language we all inherently know by heart.
The Creative
Developed by award-winning composers and sound designers with a deep history of driving emotion in movies, TV shows and sonic brands, the growing collection of iconic, descriptive Sonemojis helps free us from the dreaded screen. With just a smart speaker or headphones you can now interact fully & emotively in your text conversations without skipping a beat. After all, a message from a friend or loved one is more than just the words.
The Business
Sonemojis can be licensed individually or as a collection for use on device operating systems, both iOS and Android, as well as on Mac and PC’s. They can be a key asset and time-saver wherever sounds are preferable, or a valuable addition, to graphic icons. They can also serve as an important accessibility feature.
In development is a revolutionary new feature that allows dictating a Sonimo to your smart device in the context of your outgoing message. Simply sing or whistle the Sonemoji you want. Your smart device will recognize it and send the appropriate sound, or sound + graphic icon. Freedom!